About this Course

Learn how to create and manage successful Facebook ad campaigns, including setting up business pages, leveraging Facebook groups, and creating targeted ads.

Outline

Section 1

  • Introduction to Facebook
  • Content and Interactions
  • Creating a Business Page on Facebook

Section 2

  • How to Set Up the Facebook Pixel
  • Strategies for Facebook Groups
  • Paid Advertising with Facebook
  • How to use Shopify with Facebook

Section 3

  • Determine Your Brand Image
  • Developing a Strategy for Facebook Content
  • Understanding the Earn-first Approach

Section 4

  • Creating a Content Theme
  • Strategies on Capturing Content
  • Developing a Community
  • Creating a Post Cadence

Prerequisites

None

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